November 5, 2026
Business

Hawaii Has Most Millionaires Per Capita

waikki beach hawaii

Hawaii again has the greatest percentage of millionaires when compared to their overall population according to a new poll released today by Phoenix Marketing International.

Phoenix’s annual market sizing analysis and aggregate wealth
rankings shows that approximately 6.9% of Hawaii’s households are millionaires, leading the nation for the third year in a row. Phoenix defines a millionaire household as one with $1 million or more in investable or liquid assets (excluding sponsored retirement plans and real estate). Rounding out the top five states in millionaires per population are Maryland (6.8%), New Jersey (6.7%), and
Connecticut (6.7%). These states have maintained their order of ranking since 2008.

Among the other top ten states ranked by millionaires per capita, Massachusetts and Alaska each moved up one place in ranking in 2010, while Virginia fell two places. Among other states, of particular note, the deep economic slump in Nevada took its toll on their millionaire ranking, which
fell four places in 2010 (from 14th in 2009 to 18th in 2010).

“It is remarkable that the same four states have topped our millionaires ranking for three years running,” says David Thompson, Managing Director of the Phoenix Affluent Market. “However, Hawaii, Maryland, New Jersey, and Connecticut all share some important distinctions: they are small states
with large concentrations of highly educated professionals and business owners which are key ingredients to growing wealth,” notes Thompson.

The Phoenix data also shows that, after two years of declines, the number of millionaires in the U.S. grew by 8% in 2010, numbering some 5.6 million households.

For more detail about this latest research from Phoenix
Marketing International, please use the following link: Study

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