CW’s sci-fi/fantasy/horror series ‘Supernatural’ graces the cover of TV Guide thanks to the magazine’s first-ever Fan Favorite cover contest. Cast members Jim Beaver and Misha Collins aided with Tweets, as did a panoply of websites devoted to the series. When the 5.5 million votes were tallied, an impressive last-minute surge pushed Supernatural over the top. “We promoted, promoted, promoted the contest,” says Alice Jester, who runs the site thewinchesterfamilybusiness.com. “We had a link on the site, we had a daily presence on Twitter and Facebook, and when Jim and Misha Tweeted, it energized the fans even more,” she reports. “The fans wanted a TV Guide cover so badly. The show gives us so much, and the fact that it’s small and underappreciated makes us work hard to get others to know about it, too.”
Supernatural packs in plenty of action, gore and creepy creatures to satisfy viewers, but what earned the show so many hard-core fans is the familial bond between the Winchester brothers, Sam and Dean. Though that bond has been tested, it seems unbreakable, having been forged with the loss of their parents to demons and their chosen duty to save humanity — and each other — from forces of both heavenly and hellish origins. More.